In this episode, Josh Muirhead and Jonathan Barrick look back at 2014 and talk about what digitally savvy brands in 2015 will need to do in their content marketing strategies to truly achieve success, as well as how the world of blogging has evolved to a rich-media platform.
Links and resources mentioned in this episode:
Gary Vaynerchuk on the importance of Context – www.youtube.com/watch?v=PT7hAh5hxkk
gShift’s blog post series on Creating Smarter Content –www.gshiftlabs.com/create-smarter-…-conversations/
Kevin Spacey at CMWorld on Storytelling – www.youtube.com/watch?v=NJnP2wsgnoA
Mark Schaefer on Content Shock –www.businessesgrow.com/2014/01/06/content-shock/
Storehouse iPad app – www.storehouse.co/